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Learning More About Real Estate

After finally saving up enough money to use as a down payment, I decided that it was time to hit the market. I met with a lender, got pre-approved for a loan, and then started visiting different properties. However, I quickly realized that I didn't know as much about real estate as I would have hoped. I wanted to find a great neighborhood and know what to ask the professionals, but I could tell that I needed a little help. To point me in the right direction, I started working with a great real estate agent who was familiar with the area. This blog is all about educating the general public on real estate matters.

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Learning More About Real Estate

Three Tips For Making Your Open House Stand Out

by Nathan Olson

Every day someone lists their home for sale hoping to close on it as quickly as possible. In 2015, over 5 million homes were sold in the United States. With so many homes on the market during one given period, you have to find a way to set your home apart from all the others for sale. One way to do this is by holding an open house. An open house is designed to get potential buyers in the door so they can see what a wonderful home you have and make an offer on it. To help hold a successful open house, here are some tips to get started. 

Do Plenty of Advertising

If you want buyers to come to your home, you have to let them know about the open house. Research suggests that 92% of homebuyers start their search for a home using the internet. Now more than ever, homeowners have the ability to attract more potential buyers thanks to technology. If you want to advertise your home to more people, social media allows you to show off your house to locals who are in the market. It also allows you and your friends the opportunity to easily share your listing to their friends on social media.

Stage Your Home

Many homebuyers end up moving out of the house before it is sold. While this can be great for the buyer when determining how much space is available, it can be difficult to imagine actually living in the home when it is bare. Instead of leaving it empty and up to the buyer's imagination, it is a good idea to stage the home. In general, you can expect to pay around 1% to 1.5% of the home's list price to stage the main parts of the home. Staging a home can help the buyer envision what it would like to live in the house plus it helps when creating photos for online advertising. 

Hire an Agent

One of the most important things you can do to make your open house successful is to hire a real estate agent. An agent will have knowledge about the location and insight into what the recent trends are in the industry. This will help you determine how to stage the property, where to advertise, and what parts of the home should be showcased. Additionally, an agent can represent you during the open house and work with buyers to make an offer. When the seller is present during the open house, it can inhibit any feedback from the buyers. Feedback during the open house is a great way to help guide your marketing of the property so you can sell it faster. 

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